General Manager - Latam (Fintech Company)

MissionHires is helping a Fintech Company hire a General Manager to own and scale it's app across US/EU to Spanish-speaking Latin American corridors. You will own the P&L, drive community-led growth, forge partnerships, run offline/online campaigns, manage CRM and agencies, and collaborate with Product/Ops/Engineering to ensure operational excellence. This role suits an entrepreneurial leader with deep networks in LatAm diaspora communities, fluent in English and Spanish, and experienced in high-growth environments.

• Own the end-to-end P&L for assigned corridors, delivering revenue growth and profitability
• Build trust-based relationships with diaspora communities via in-person and online engagement
• Conduct ongoing customer research with transfer senders to inform strategy
• Initiate, negotiate, and execute partnerships with community associations and organizations
• Plan, launch, and optimize offline and online advertising campaigns
• Source, onboard, and lead community ambassadors and influencers
• Manage external agencies across paid media, creative, and events
• Oversee customer CRM execution and lifecycle communications
• Collaborate with Product, Ops, and Engineering to improve success rates and reduce latency
• Measure and improve operational efficiency, financial performance, and growth metrics
• Develop and execute a comprehensive corridor growth strategy
• Represent the brand at community events and activations

• Fluency in English and Spanish

• Based in or willing to relocate to NYC, Mexico City, Bogota, or Sao Paulo

• Experience scaling fintech startups

• 8+ years in high-growth environments (startups, marketing, scale-ups, or similar)

• Proven P&L ownership with track record of hitting revenue and profitability targets

• Strong business development and partnerships experience

• Experience managing influencers and ambassadors within Latin American communities

• Hands-on experience in offline and performance marketing (preferred)

• Deep knowledge of and networks within Latin American diaspora communities; comfortable with grassroots, on-the-street activation

• Bachelor’s or Master’s degree

• Growth and owner mindset with familiarity across customer acquisition channels and target attainment

• Analytical skills with experience using data to guide decisions and optimize growth efforts

• Metrics-driven approach with focus on tracking and improving performance against ambitious targets

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